Business Case – Sylvan Bio

Sylvan Bio, Inc. is the sole producer of bulk Organic Red Yeast Rice in the United States. ID Enterprises partnered with Sylvan Bio to create, design and bring to market three new, all natural consumer brands, packaged and bottled to capture leadership market positions.

The solution included competitive assessments, category and brand analysis, graphic & package design, prototyping, web site, facebook and SEO support. Our effective design and market introduction strategies are focused on connecting the consumer to the brand, increasing loyalty and the perceived value of the product which increases the brand’s pricing power (6% premium). Our ability to provide a total solution also resulted in quicker market introduction (8 weeks) at less cost resulting in a positive Return on Investment (ROI).

Sylvan Wellness Consumer Printing
Sylvan Wellness Red yeast RiceSylvan Wellness Red yeast Rice

Executive Summary

Package design can be a powerful contributor to a brand’s success. There are many examples of how design strategies have transformed brands and companies resurrecting firms such as Apple and elevating others like LG and Samsung to elite status. The right strategic decisions about design can lower costs, improve efficiencies, and increase sales.

ID Enterprises has over 30 years of experience working with real brands.


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Functional, alluring, and of the finest quality, our printing makes the most of shelf space while increasing your efficiencies.

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We conceptualize, fabricate, install and maintain interior and exterior signage, creating a thrilling atmosphere at your facility or store-front.

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Commercial Printing

Your marketing initiatives go further with us. Our print campaigns yield a true return on investment.

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Consumer Goods Packaging

We help your product stand out amongst the masses of competition, while best positioning your brand in the eye of the consumer.

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Branded Promotional Items

Maximize your customer touch-point by displaying your brand and giving them a piece of it to take home with them.

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